related post to the LinkedIn Group, the question is asked about whether or not voluntary recalls are sufficiently
proactive. You may view posted comments here: http://lnkd.in/C-Vvjc
Recalls may prevent harm to consumers but they do not ensure consumer satisfaction. They do nothing for business profitability or survival. For these reasons and more, recalls must be prevented from occurring. Known proactive strategies in product safety and quality management could be adopted to accomplish recall prevention. The GCSE-Food & Health Protection SSQA proposal incorporates the development and implementation of such proactive strategies.